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5.2.2. STRATEGIC POSITION AND ACTION EVALUATION (SPACE) MATRIX

Space matrix is one of the strategic management tools used to analyze a company. This matrix can help a company decide what type of strategy is more convenient.

The axes of the SPACE Matrix represent two internal dimensions:

 

  • Financial Position[FP]

  • Competitive Position [CP]

 

And two external dimensions:

 

  • Stability position       [SP]

  • Industry position       [IP]

 

These four factors are perhaps the most important determinants of our overall strategic position.

Factors of the EFE and IFE Matrices should be considered in developing a SPACE Matrix.

 

The different types of strategy suggested are:

 

  • ​Conservative 

  • Aggressive

  •  Defensive

  • Competitive

 

 

 

 

 

 

 

 

 

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